Someone seems to think we have a layer of support amongst the commies that we might lose if we don't behave properly. The small group in the middle that might not have opinion, don't pay attention anyway, that is why they are in the middle.
I think that there are many people in the middle, and they are smart, paying attention, well-versed, but are conflicted because they can see elements of validity in all the pro/con arguments that flood the web. My opinion is that an AR Mag with an OK symbol is a nudge in the wrong direction.